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Monthly Archives: July 2014

How To Integrate SEO Ranking Tools With Analytics Tools

[custom_frame_center][/custom_frame_center] Search Engine Optimization (SEO) tools and more general web analytics solutions are both critically important for site analysis, but they don’t often work well together. This is a how-to guide for integrating SEO ranking tools with analytics tools. The main benefits of integrating SEO ranking tools with tools like …

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SEO Should Not Be Held To An ROI Target — Here’s Why

[custom_frame_center][/custom_frame_center] Anyone who invests dollars into a marketing channel is expecting to see a Return On Investment (ROI) from that marketing channel. Those who invest in SEO are probably expecting the same. But I challenge this thought and dare to say SEO should not be required to meet an ROI …

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Why SEO Can’t Reside in a Silo

[custom_frame_center][/custom_frame_center] Search engine optimization (SEO) is an incredibly effective marketing tactic, and if executed correctly, can provide great returns. However, SEO is often perceived as a silver bullet for business owners looking to drive traffic to their website and increase sales. While SEO will do both of these things, it …

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The Perfect Sales Letter Layout?

[custom_frame_center][/custom_frame_center] A question that I often get asked is “Stuart, What is the perfect sales letter layout?” And its a question that I’m not really able to answer, you see there isn’t really a perfect layout. The marketplace is dynamic and what had the best conversions yesterday may not be …

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The Value of Forums In Business Growth

[custom_frame_center][/custom_frame_center] Recognition as an expert in your field leads to acceptance and respect which in turn leads to Sales! One of the fastest ways to become recognized as an expert is to offer helpful and valuable posts on a regular basis in forums where your target market or audience gather. …

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Why You Might Want to Redesign Your Website

[custom_frame_center][/custom_frame_center] Have you ever thought about website redesigning? If so, you have come to the right place. Here, through this informative article, we will take a much closer look at some of the reasons that you may want to get a complete website redesign. We will also take a closer …

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How to Create Your Marketing Funnel Online

[custom_frame_center][/custom_frame_center] I’ve been working with several clients recently on the notion of creating a marketing funnel, also called a sales funnel, sales pipeline, or marketing platform, depending on what business you’re in. If you imagine a funnel, wide end at the bottom, and gradually narrowing as you go to the …

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The Problem with Google

[custom_frame_center][/custom_frame_center] Search engines assign a rank to webpages in order to assign different importance to the different pages. The general idea is that the higher the rank of a page is, the higher it will be displayed in search results. Slightly simplified, the more inbound links a page has, the …

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Professional SEO Companies

[custom_frame_center][/custom_frame_center] SEO is a continuous process which requires a huge amount of effort and time dedicated in regularly updating and revising a website. This can be a tedious work, most especially for beginners who are up against a very tight competition. However, through reliable companies that offer services for search …

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The 10 Best Ways to Generate Traffic Without Google

[custom_frame_center][/custom_frame_center] Having a mix of trophy and long-tail phrases ranking in Google search engine results pages (SERPs) is the equivalent of manna from heaven to any online business. There’s nothing better, if you have it, and nothing worse, if you lose it. More than one business has suffered collateral (sometimes …

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